adweek.com · News & media
ADWEEK
Breaking News in Advertising, Media and Technology
40
Not agent-ready yet
Agent-readiness score out of 100
- ○ Clear description of the site
- ✓ Several pages described
- ✓ Actions agents can take
- ✓ 3 or more actions
- ○ Publishes its own LAWP (/.well-known/lawp.json)
- ○ Actions agents can execute
- ○ Business details (address, hours, phone)
How to improve this score
Up to +60 points:
+15 · Clear description of the site
Add a meta description and a plain first paragraph that says what you do, where, and for whom.
Add a meta description and a plain first paragraph that says what you do, where, and for whom.
+15 · Publishes its own LAWP (/.well-known/lawp.json)
Publish your starter lawp.json at
Publish your starter lawp.json at
/.well-known/lawp.json. WordPress: install the Actuent plugin. Cloudflare: use the one-click Worker.+15 · Actions agents can execute
Give an action an
Give an action an
endpoint on your domain so agents can do it for the user, not just link to it. See LAWP Actions.+15 · Business details (address, hours, phone)
Add schema.org business data to your homepage (the starter snippet). Google uses it too.
Add schema.org business data to your homepage (the starter snippet). Google uses it too.
Starter lawp.json for adweek.com
Made from what Actuent already knows. Edit it, then publish it at
https://adweek.com/.well-known/lawp.json. Check it with the LAWP Checker, or edit it in the LAWP Generator.{
"lawp_version": "0.3",
"domain": "adweek.com",
"name": "ADWEEK",
"language": "en",
"pages": {
"/": {
"title": "ADWEEK",
"content": "Breaking News in Advertising, Media and Technology"
},
"/agencies/wpps-revenues-slide-5-tariffs": {
"title": "WPP's Q1 Revenues Slide 5%, but Tariffs Aren't to Blame",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Earnings Reports WPP's Q1 Revenues Slide 5%, but Tariffs Aren't to Blame CEO Mark Read says the business has not seen 'any significant change in client spending' amid market turmoil 'I don't want to give"
},
"/brand-marketing/booking-com-super-bowl-ad": {
"title": "Booking.com Returns to the Super Bowl",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Super Bowl Commercials Booking.com Reserves Room for Its Latest Super Bowl Ad The travel agency continues its 'Booking.Yeah' campaign it relaunched with a Super Bowl ad Booking.com returns to the Super B"
},
"/brand-marketing/subway-sports-menu-makeover": {
"title": "Subway's CMO Explains How Marketing Drove a Sales Turnaround",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Food Industry News Subway's CMO Explains How Marketing Drove the Brand's Significant Sales Turnaround Carrie Walsh and Dentsu Creative brought in Derek Jeter and others to channel ESPN’s ‘30 For 30’ at a"
},
"/brand-marketing/doordash-returns-super-bowl-59": {
"title": "DoorDash Returns for Super Bowl 59 After Breaking the Mold",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Super Bowl Commercials DoorDash Returns for Super Bowl 59 After Breaking the Mold The delivery service won awards including the Cannes Lions Titanium Grand Prix for 2024's Big Game campaign In last year'"
},
"/brand-marketing/mcdonalds-value-menu-john-cena": {
"title": "McDonald's Debuts Value Menu With Campaign Starring John Cena",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Food Industry News McDonald's Debuts McValue Menu With John Cena, a Sunset, and Hot Takes The brand is looking to restore its reputation as a value destination John Cena stars in McDonald's campaign for "
},
"/brand-marketing/diageo-natalie-wills-booking-com": {
"title": "Marketing Veteran Natalie Wills to Lead Booking.com Strategy",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Travel Advertising News Former Diageo Marketing Veteran Natalie Wills to Chart Booking.com Brand Strategy She joins the online travel agency amid a renewed push for relevance in a resurgent market Bookin"
},
"/brand-marketing/lays-super-bowl-ad-farmer-tariffs": {
"title": "Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Super Bowl Commercials Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown The Frito-Lay brand says storytelling, not tariffs, prompted the switch from a Canadian theme to a Taika Waititi heartland cam"
},
"/agencies/bed-bath-beyond-arts-letters-icon-returns": {
"title": "Arts & Letters Wins Bed Bath & Beyond, Debuts Brand Platform",
"content": "Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Accounts Bed Bath & Beyond Markets Its Comeback as 'An Icon Returns' in First Work From Arts & Letters A new integrated marketing campaign brings coupons out of home It's Bed Bath & Beyond's first collab"
}
},
"actions": [
{
"id": "contact",
"name": "Contact",
"input": {
"type": "text",
"required": false
},
"intent": [
"contact",
"get in touch",
"email",
"message",
"support"
],
"description": "Get in touch with the site owner"
},
{
"id": "sign_in",
"name": "Sign in",
"input": {
"type": "text",
"required": false
},
"intent": [
"sign in",
"log in",
"login",
"account"
],
"description": "Log in to an account"
},
{
"id": "get_support",
"name": "Get help",
"input": {
"type": "text",
"required": false
},
"intent": [
"help",
"support",
"faq",
"customer service"
],
"description": "Help centre, FAQs and support"
}
]
}Starter schema.org snippet
Replace the example values, then paste into your homepage's <head>.
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "ADWEEK",
"url": "https://adweek.com",
"telephone": "+00 0000 0000",
"priceRange": "€€",
"address": {
"@type": "PostalAddress",
"streetAddress": "Street 1",
"postalCode": "0000",
"addressLocality": "City",
"addressCountry": "DK"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday"
],
"opens": "09:00",
"closes": "17:00"
}
]
}
</script>What AI agents can do here
Contact
Get in touch with the site owner
contactget in touchemailmessagesupportSign in
Log in to an account
sign inlog inloginaccountGet help
Help centre, FAQs and support
helpsupportfaqcustomer servicePages
ADWEEK /
Breaking News in Advertising, Media and Technology
WPP's Q1 Revenues Slide 5%, but Tariffs Aren't to Blame /agencies/wpps-revenues-slide-5-tariffs
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Earnings Reports WPP's Q1 Revenues Slide 5%, but Tariffs Aren't to Blame CEO Mark Read says the business has not seen 'any significant change in client spending' amid market turmoil '
Booking.com Returns to the Super Bowl /brand-marketing/booking-com-super-bowl-ad
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Super Bowl Commercials Booking.com Reserves Room for Its Latest Super Bowl Ad The travel agency continues its 'Booking.Yeah' campaign it relaunched with a Super Bowl ad Booking.com re
Subway's CMO Explains How Marketing Drove a Sales Turnaround /brand-marketing/subway-sports-menu-makeover
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Food Industry News Subway's CMO Explains How Marketing Drove the Brand's Significant Sales Turnaround Carrie Walsh and Dentsu Creative brought in Derek Jeter and others to channel ESP
DoorDash Returns for Super Bowl 59 After Breaking the Mold /brand-marketing/doordash-returns-super-bowl-59
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Super Bowl Commercials DoorDash Returns for Super Bowl 59 After Breaking the Mold The delivery service won awards including the Cannes Lions Titanium Grand Prix for 2024's Big Game ca
McDonald's Debuts Value Menu With Campaign Starring John Cena /brand-marketing/mcdonalds-value-menu-john-cena
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Food Industry News McDonald's Debuts McValue Menu With John Cena, a Sunset, and Hot Takes The brand is looking to restore its reputation as a value destination John Cena stars in McDo
Marketing Veteran Natalie Wills to Lead Booking.com Strategy /brand-marketing/diageo-natalie-wills-booking-com
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Travel Advertising News Former Diageo Marketing Veteran Natalie Wills to Chart Booking.com Brand Strategy She joins the online travel agency amid a renewed push for relevance in a res
Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown /brand-marketing/lays-super-bowl-ad-farmer-tariffs
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Super Bowl Commercials Lay's Super Bowl Ad Trades All-Dressed for Farm-Grown The Frito-Lay brand says storytelling, not tariffs, prompted the switch from a Canadian theme to a Taika W
Arts & Letters Wins Bed Bath & Beyond, Debuts Brand Platform /agencies/bed-bath-beyond-arts-letters-icon-returns
Subscribe Sign In Agencies Brands Creativity Media TV Commerce Tech Healthcare SUBSCRIPTION ONLY Accounts Bed Bath & Beyond Markets Its Comeback as 'An Icon Returns' in First Work From Arts & Letters A new integrated marketing campaign brings coupons out of home It's Bed Bath & B
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- ✕ GPTBot OpenAI (training)
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- ✕ Applebot-Extended Apple Intelligence (training)
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User-agent: Amazonbot
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Allow: /Compared with similar sites
#6 of 6 news & media on Actuent
CEOWORLD magazine ceoworld.biz60/100CyclingUpToDate.com cyclinguptodate.com60/100ComputerBase computerbase.de55/100CricTracker crictracker.com55/100Cowboy State Daily cowboystatedaily.com55/100
What they have that ADWEEK doesn't: clear description of the site (5 of 5), business details (address, hours, phone) (5 of 5).
For AI agents
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GET https://api.actuent.ai/api/search?q=adweek.com
Or connect Actuent to ChatGPT or Claude:
https://agents.actuent.ai/api/mcpLast updated 26 Sep 2026
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<script src="https://api.actuent.ai/badge.js" data-domain="adweek.com" async></script> or the image https://api.actuent.ai/badge.svg?domain=adweek.com&style=cardActuent is a search engine for AI agents, made by localilabs. Data is generated automatically from public web content and may be incomplete.
