Amazon
Amazon.com is a global e-commerce platform offering a vast selection of products across categories such as electronics, books, clothing, groceries, and more. Users can browse items, read reviews, compare prices, and purchase with various payment options. The site features personalized recommendations, Prime membership benefits, and services like Amazon Fresh, Kindle, and Prime Video. It supports quick navigation via search, categories, and a robust cart system. Customers can manage orders, track shipments, and access account settings. The interface includes keyboard shortcuts for accessibility and a responsive design for desktop and mobile.
- ✓ Clear description of the site
- ○ Several pages described
- ✓ Actions agents can take
- ✓ 3 or more actions
- ○ Publishes its own LAWP (/.well-known/lawp.json)
- ○ Actions agents can execute
- ○ Business details (address, hours, phone)
How to improve this score
List your key pages (services, prices, about, contact) in the
pages of your starter lawp.json, or link them from your homepage and sitemap.Publish your starter lawp.json at
/.well-known/lawp.json. WordPress: install the Actuent plugin. Cloudflare: use the one-click Worker.Give an action an
endpoint on your domain so agents can do it for the user, not just link to it. See LAWP Actions.Add schema.org business data to your homepage (the starter snippet). Google uses it too.
Starter lawp.json for amazon.com
https://amazon.com/.well-known/lawp.json. Check it with the LAWP Checker, or edit it in the LAWP Generator.{
"lawp_version": "0.3",
"domain": "amazon.com",
"name": "Amazon",
"language": "en",
"pages": {
"/": {
"title": "Amazon.com. Spend less. Smile more.",
"content": "Amazon.com is a global e-commerce platform offering a vast selection of products across categories such as electronics, books, clothing, groceries, and more. Users can browse items, read reviews, compare prices, and purchase with various payment options. The site features personalized recommendations, Prime membership benefits, and services like Amazon Fresh, Kindle, and Prime Video. It supports quick navigation via search, categories, and a robust cart system. Customers can manage orders, track shipments, and access account settings. The interface includes keyboard shortcuts for accessibility and a responsive design for desktop and mobile."
},
"/about": {
"title": "Amazon News: Breaking news about Amazon and latest company updates",
"content": "News Stores and Shopping AWS Devices Entertainment Artificial Intelligence Workplace Sustainability Community International Featured TopicsPrime Big Deal Days About Us What We Do Working at Amazon Leadership Principles Shareholder Letters Reports Featured TopicsArtificial IntelligenceAmazon's Custom"
}
},
"actions": [
{
"id": "search",
"name": "Search Products",
"input": {
"type": "text",
"required": true
},
"intent": [
"search",
"find product",
"lookup"
],
"description": "Search for products by keyword."
},
{
"id": "view_cart",
"name": "View Cart",
"input": {
"type": "none"
},
"intent": [
"view cart",
"cart",
"checkout"
],
"description": "Open the shopping cart to review items."
},
{
"id": "sign_in",
"name": "Sign In",
"input": {
"type": "none"
},
"intent": [
"sign in",
"login",
"account"
],
"description": "Log into your Amazon account."
},
{
"id": "view_orders",
"name": "View Orders",
"input": {
"type": "none"
},
"intent": [
"orders",
"order history",
"track order"
],
"description": "View your order history and status."
},
{
"id": "contact",
"name": "Contact",
"description": "Send a message to Amazon",
"intent": [
"contact",
"message",
"email",
"get in touch"
],
"input": {
"type": "object",
"required": true,
"fields": [
{
"name": "name",
"type": "string",
"required": true
},
{
"name": "email",
"type": "email",
"required": true
},
{
"name": "message",
"type": "string",
"required": true
}
]
}
}
]
}Starter schema.org snippet
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@type": "LocalBusiness",
"name": "Amazon",
"url": "https://amazon.com",
"telephone": "+00 0000 0000",
"priceRange": "€€",
"address": {
"@type": "PostalAddress",
"streetAddress": "Street 1",
"postalCode": "0000",
"addressLocality": "City",
"addressCountry": "DK"
},
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday"
],
"opens": "09:00",
"closes": "17:00"
}
]
}
</script>What AI agents can do here
Pages
For AI agents
GET https://api.actuent.ai/api/search?q=amazon.com
https://agents.actuent.ai/api/mcpIs this your site?
<script src="https://api.actuent.ai/badge.js" data-domain="amazon.com" async></script> or the image https://api.actuent.ai/badge.svg?domain=amazon.com&style=cardActuent is a search engine for AI agents, made by localilabs. Data is generated automatically from public web content and may be incomplete.
