Actuent
bmw.com

BMW

BMW’s 2026‑2027 offers include lease deals for the X5 xDrive40i ($869/mo for 39 mo, $6,929 due at signing) and the X3 30 xDrive ($569/mo, $5,299 due at signing), as well as a lease for the 330i xDrive Sedan ($499/mo, $4,999 due at signing). The 2027 X7 xDrive40i can be financed at 0.90% APR for up to 60 mo. Local offers are available, and the site highlights BMW’s Consumer Reports Best Luxury Brand award and the iX3’s World Car of the Year recognition. Links provide detailed offer terms, local dealership discovery, and award information.

40
Not agent-ready yet
Agent-readiness score out of 100
  • ✓ Clear description of the site
  • ○ Several pages described
  • ✓ Actions agents can take
  • ✓ 3 or more actions
  • ○ Publishes its own LAWP (/.well-known/lawp.json)
  • ○ Actions agents can execute
  • ○ Business details (address, hours, phone)

How to improve this score

Up to +60 points:
+15 · Several pages described
List your key pages (services, prices, about, contact) in the pages of your starter lawp.json, or link them from your homepage and sitemap.
+15 · Publishes its own LAWP (/.well-known/lawp.json)
Publish your starter lawp.json at /.well-known/lawp.json. WordPress: install the Actuent plugin. Cloudflare: use the one-click Worker.
+15 · Actions agents can execute
Give an action an endpoint on your domain so agents can do it for the user, not just link to it. See LAWP Actions.
+15 · Business details (address, hours, phone)
Add schema.org business data to your homepage (the starter snippet). Google uses it too.
Starter lawp.json for bmw.com
Made from what Actuent already knows. Edit it, then publish it at https://bmw.com/.well-known/lawp.json. Check it with the LAWP Checker, or edit it in the LAWP Generator.
{
  "lawp_version": "0.3",
  "domain": "bmw.com",
  "name": "BMW",
  "language": "en",
  "pages": {
    "/": {
      "title": "BMW Offers 2026‑2027",
      "content": "BMW’s 2026‑2027 offers include lease deals for the X5 xDrive40i ($869/mo for 39 mo, $6,929 due at signing) and the X3 30 xDrive ($569/mo, $5,299 due at signing), as well as a lease for the 330i xDrive Sedan ($499/mo, $4,999 due at signing). The 2027 X7 xDrive40i can be financed at 0.90% APR for up to 60 mo. Local offers are available, and the site highlights BMW’s Consumer Reports Best Luxury Brand award and the iX3’s World Car of the Year recognition. Links provide detailed offer terms, local dealership discovery, and award information."
    }
  },
  "actions": [
    {
      "id": "lease_offer",
      "name": "Lease a Vehicle",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "lease",
        "lease offer",
        "X5",
        "X3",
        "330i",
        "X7",
        "i4 M50",
        "iX3",
        "BMW lease"
      ],
      "description": "Provides lease terms for BMW models such as X5, X3, 330i, and X7."
    },
    {
      "id": "finance_offer",
      "name": "Finance a Vehicle",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "finance",
        "finance offer",
        "X7",
        "i4 M50",
        "BMW finance",
        "auto loan",
        "APR"
      ],
      "description": "Shows financing options for BMW models, including the X7 and i4 M50."
    },
    {
      "id": "view_all_offers",
      "name": "View All Offers",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "offers",
        "view offers",
        "all offers",
        "BMW offers",
        "special offers"
      ],
      "description": "Displays the full list of current BMW offers."
    },
    {
      "id": "find_local_offers",
      "name": "Discover Local Offers",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "local offers",
        "nearby offers",
        "find offers",
        "BMW dealership",
        "dealership locator"
      ],
      "description": "Finds nearby dealerships offering current BMW promotions."
    },
    {
      "id": "learn_awards",
      "name": "Learn About Awards",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "awards",
        "best luxury brand",
        "world car of the year",
        "iX3 award",
        "BMW awards"
      ],
      "description": "Provides information on BMW’s awards such as Consumer Reports Best Luxury Brand and World Car of the Year."
    },
    {
      "id": "contact",
      "name": "Contact",
      "description": "Send a message to BMW",
      "intent": [
        "contact",
        "message",
        "email",
        "get in touch"
      ],
      "input": {
        "type": "object",
        "required": true,
        "fields": [
          {
            "name": "name",
            "type": "string",
            "required": true
          },
          {
            "name": "email",
            "type": "email",
            "required": true
          },
          {
            "name": "message",
            "type": "string",
            "required": true
          }
        ]
      }
    }
  ]
}
Starter schema.org snippet
Replace the example values, then paste into your homepage's <head>.
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "BMW",
  "url": "https://bmw.com",
  "telephone": "+00 0000 0000",
  "priceRange": "€€",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Street 1",
    "postalCode": "0000",
    "addressLocality": "City",
    "addressCountry": "DK"
  },
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "09:00",
      "closes": "17:00"
    }
  ]
}
</script>

What AI agents can do here

Lease a Vehicle
Provides lease terms for BMW models such as X5, X3, 330i, and X7.
leaselease offerX5X3330iX7
Finance a Vehicle
Shows financing options for BMW models, including the X7 and i4 M50.
financefinance offerX7i4 M50BMW financeauto loan
View All Offers
Displays the full list of current BMW offers.
offersview offersall offersBMW offersspecial offers
Discover Local Offers
Finds nearby dealerships offering current BMW promotions.
local offersnearby offersfind offersBMW dealershipdealership locator
Learn About Awards
Provides information on BMW’s awards such as Consumer Reports Best Luxury Brand and World Car of the Year.
awardsbest luxury brandworld car of the yeariX3 awardBMW awards

For AI agents

Get this site as structured JSON:
GET https://api.actuent.ai/api/search?q=bmw.com
Or connect Actuent to ChatGPT or Claude: https://agents.actuent.ai/api/mcp
Last updated 21 Sep 2026

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