Actuent
nba.com

NBA.com

NBA.com is the official website of the National Basketball Association, offering comprehensive coverage of games, schedules, live streams, and league news. Users can browse game results, watch highlights and live broadcasts, purchase tickets and League Pass subscriptions, explore team and player statistics, and engage with fantasy basketball. The site also features merchandise sales, ticketing services, and affiliate partners. It provides up-to-date news articles, video content, and interactive features for fans worldwide.

55
Partly agent-ready
Agent-readiness score out of 100
  • ✓ Clear description of the site
  • ✓ Several pages described
  • ✓ Actions agents can take
  • ✓ 3 or more actions
  • ○ Publishes its own LAWP (/.well-known/lawp.json)
  • ○ Actions agents can execute
  • ○ Business details (address, hours, phone)

How to improve this score

Up to +45 points:
+15 · Publishes its own LAWP (/.well-known/lawp.json)
Publish your starter lawp.json at /.well-known/lawp.json. WordPress: install the Actuent plugin. Cloudflare: use the one-click Worker.
+15 · Actions agents can execute
Give an action an endpoint on your domain so agents can do it for the user, not just link to it. See LAWP Actions.
+15 · Business details (address, hours, phone)
Add schema.org business data to your homepage (the starter snippet). Google uses it too.
Starter lawp.json for nba.com
Made from what Actuent already knows. Edit it, then publish it at https://nba.com/.well-known/lawp.json. Check it with the LAWP Checker, or edit it in the LAWP Generator.
{
  "lawp_version": "0.3",
  "domain": "nba.com",
  "name": "NBA.com",
  "language": "en",
  "pages": {
    "/": {
      "title": "NBA.com - Home",
      "content": "NBA.com is the official website of the National Basketball Association, offering comprehensive coverage of games, schedules, live streams, and league news. Users can browse game results, watch highlights and live broadcasts, purchase tickets and League Pass subscriptions, explore team and player statistics, and engage with fantasy basketball. The site also features merchandise sales, ticketing services, and affiliate partners. It provides up-to-date news articles, video content, and interactive features for fans worldwide."
    },
    "/player/85/brent-price": {
      "title": "Brent Price Guard Washington Bullets NBA.com",
      "content": "Navigation Toggle Home Tickets 2026-27 Preseason Schedule 2026-27 Regular Season Schedule National TV Games League Pass Schedule Emirates NBA Cup Schedule Key Dates Tap To Watch Featured NBA TV Home Top Stories Free Agency Summer League Draft Key Dates Features Events Transactions History More Overv"
    },
    "/player/899/mark-price": {
      "title": "Mark Price Guard Cleveland Cavaliers NBA.com",
      "content": "Navigation Toggle Home Tickets 2026-27 Preseason Schedule 2026-27 Regular Season Schedule National TV Games League Pass Schedule Emirates NBA Cup Schedule Key Dates Tap To Watch Featured NBA TV Home Top Stories Free Agency Summer League Draft Key Dates Features Events Transactions History More Overv"
    }
  },
  "actions": [
    {
      "id": "search_games",
      "name": "Search Games",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "search games",
        "find games",
        "game schedule",
        "game results",
        "matchups"
      ],
      "description": "Search for NBA games by date, team, or venue."
    },
    {
      "id": "buy_tickets",
      "name": "Buy Tickets",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "buy tickets",
        "purchase tickets",
        "ticket sales",
        "ticket availability",
        "ticket prices"
      ],
      "description": "Purchase tickets for NBA games and events."
    },
    {
      "id": "watch_live",
      "name": "Watch Live",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "watch live",
        "stream games",
        "live broadcast",
        "watch game",
        "live stream"
      ],
      "description": "Stream live NBA games and events."
    },
    {
      "id": "subscribe_league_pass",
      "name": "Subscribe League Pass",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "subscribe league pass",
        "buy league pass",
        "league pass subscription",
        "league pass plan",
        "league pass pricing"
      ],
      "description": "Subscribe to the NBA League Pass for full game access."
    },
    {
      "id": "view_team_stats",
      "name": "View Team Stats",
      "input": {
        "type": "text",
        "required": false
      },
      "intent": [
        "team stats",
        "team performance",
        "team rankings",
        "team standings",
        "team record"
      ],
      "description": "Access detailed statistics and standings for NBA teams."
    },
    {
      "id": "contact",
      "name": "Contact",
      "description": "Send a message to NBA.com",
      "intent": [
        "contact",
        "message",
        "email",
        "get in touch"
      ],
      "input": {
        "type": "object",
        "required": true,
        "fields": [
          {
            "name": "name",
            "type": "string",
            "required": true
          },
          {
            "name": "email",
            "type": "email",
            "required": true
          },
          {
            "name": "message",
            "type": "string",
            "required": true
          }
        ]
      }
    }
  ]
}
Starter schema.org snippet
Replace the example values, then paste into your homepage's <head>.
<script type="application/ld+json">
{
  "@context": "https://schema.org",
  "@type": "LocalBusiness",
  "name": "NBA.com",
  "url": "https://nba.com",
  "telephone": "+00 0000 0000",
  "priceRange": "€€",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "Street 1",
    "postalCode": "0000",
    "addressLocality": "City",
    "addressCountry": "DK"
  },
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": [
        "Monday",
        "Tuesday",
        "Wednesday",
        "Thursday",
        "Friday"
      ],
      "opens": "09:00",
      "closes": "17:00"
    }
  ]
}
</script>

What AI agents can do here

Search Games
Search for NBA games by date, team, or venue.
search gamesfind gamesgame schedulegame resultsmatchups
Buy Tickets
Purchase tickets for NBA games and events.
buy ticketspurchase ticketsticket salesticket availabilityticket prices
Watch Live
Stream live NBA games and events.
watch livestream gameslive broadcastwatch gamelive stream
Subscribe League Pass
Subscribe to the NBA League Pass for full game access.
subscribe league passbuy league passleague pass subscriptionleague pass planleague pass pricing
View Team Stats
Access detailed statistics and standings for NBA teams.
team statsteam performanceteam rankingsteam standingsteam record

Pages

NBA.com - Home /
NBA.com is the official website of the National Basketball Association, offering comprehensive coverage of games, schedules, live streams, and league news. Users can browse game results, watch highlights and live broadcasts, purchase tickets and League Pass subscriptions, explore
Brent Price Guard Washington Bullets NBA.com /player/85/brent-price
Navigation Toggle Home Tickets 2026-27 Preseason Schedule 2026-27 Regular Season Schedule National TV Games League Pass Schedule Emirates NBA Cup Schedule Key Dates Tap To Watch Featured NBA TV Home Top Stories Free Agency Summer League Draft Key Dates Features Events Transaction
Mark Price Guard Cleveland Cavaliers NBA.com /player/899/mark-price
Navigation Toggle Home Tickets 2026-27 Preseason Schedule 2026-27 Regular Season Schedule National TV Games League Pass Schedule Emirates NBA Cup Schedule Key Dates Tap To Watch Featured NBA TV Home Top Stories Free Agency Summer League Draft Key Dates Features Events Transaction

For AI agents

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Last updated 21 Sep 2026

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